When you start with the plan of developing a clothing line, you have loads of ideas about what you wanna make and what you do not wanna make; what kind of materials and patters you are going to put together.
When you start with the plan of developing your own business, everything is a mess, you need to create your organization system and you do not know where to start. Besides the communication and promotion or the selling attempt, first of all comes the image you want to show. And so this is mainly the reason why the first post of yuor blog is kinda complicated.
At least, this is the way I see all this right now.
Having no idea about the formal or popular or common or most normal way to star here with this, I will just start my modest way. And for that, I have to explain why I chose The Bronze Medal as a brand name.
As Wikipedia explains, bronze is an alloy consisting primarily copper, usually with tin as the main additive.
The introduction of bronze was significant, constituting the most innovative alloy in technological history of mankind.
Bronze has been used in the manufacture of medals, and now the bronze medal is known for being awarded to the third-runner up in sporting competitions and other events. And is really interesting to find out that, the usage was in part attributed to the choices of gold, silver, and bronze, to represent the three Ages of Man in Greek Mythology: The Golden Age, when men lived among the gods; The Silver Age, where youth lasted a hundred years as children without growing up, then suddelnly aged and died; and the Bronze age, the era of heroes. Modern historians categorize the Golden Age and Silver Age as mythical, but consider the Bronze Age and Iron Age historically valid.
So the idea of the bronze as the third price is an interesting meaning in contrast of its historical meaning. I think that idea is pretty much what The Bronze Medal wants to develop, because The Bronze Medal is not an ambitious brand in the sense of reaching as much public as possible, not following established trends but the style lines, and that is reflected in the designs.
The Bronze Medal dicides by now in two, The Bronze Medal Apparel and The Mesh Label Collection. And in none of them are forced movements, uncolntrolled ambitions, there are just ideas still developing every day, seeing the progression in every piece.
As the Age of Bronze, the age of heroes, no gods, just powerful humans, The Bronze Medal looks for bringing this power from your the inside to your outside. I hope it can reach that goal.